Package your story
How you feel about the products is going to make you as a
distributor?
When you know the products work, and are all excited about
them, it makes the business extremely easy to do. People can
tell if you are using the products and believe in what you are
doing. It just comes through. When people can see you are all
excited about the products, it makes them want what you’ve
got.
How do you get a good product result?
Use the products consistently and correctly.
This is literally the whole foundation upon which your business
is built.
You don’t need a complete result (complete weight loss or
gain), just feel a difference with the products so you know
they work.
While your story is in progress, you can borrow the stories of
the company. We already have over 25 years and 30 million
stories to draw from. You have to remember that you are not the
issue here, but we’ll help you package your story, which
validates the facts of the company for you and others. Your own
product result makes you more valuable to the market place
because it gives you that excitement, confidence and
conviction.
People want what we have because we are a ‘look good, feel
good’ company and there are millions of people out there
looking for the same results.
Once you know the products work, how you feel about the
products draws people to you.
A fast product result will help you get a fast profit
result.
How?
By using the products consistently and correctly.
Right now, that’s your job. My job is to help you package your
story.
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How to create a successful 'before' and 'after' story.
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1. You should be trusted – always tell the truth. Truth about
what was and truth about what is.
Stress the main health-related problems, e.g. non-ideal weight,
feeling bad, extra-weight- and bad-nutrition-related
problems.
Put your story on paper – and then ask the people whose opinion
you trust to evaluate it and help you make it more
impressive.
'Colour' your story with pictures.
2. People should want to achieve similar results.
Remember your desires and formulate them in writing. What did
you want when you first decided to give the products a try?
Did you want to learn more? Find out more details? Check with
friends, family or doctor? See proof? Try? Take a risk? Change
your way of life? Lose weight? Look better? Feel better? Help
your friends and relatives? Anything else? Try to remember!
Tell in your story what parts of this have already come true –
thanks to Herbalife products.
They would likely have the same feelings.
Share your success with others, do it honestly – and many
people around you will follow in your steps.
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How to create your story.
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1. Tell about yourself (for strangers).
2. Enumerate your health-related and weight-related problems in
a chronological order. E.g., 'For 20 years I’ve been trying
to…', ‘Five years ago due to excessive extra weight I started
to experience…', etc.
3. For each problem give:
>>>· An obvious reason, if it’s known. E.g., injury,
extra weight, giving birth, stress, etc (Avoid medical
diagnoses – people are afraid of them)
>>>· Length. E.g., 'for a period of 15 years’
>>>· How often. E.g., twice a week, 5 times a year,
annually, after meals, constantly…
>>>· How it manifested itself: Describe your feelings
and emotions.
>>>· How it influenced your life. E.g., 'could not go
to the beach', 'suffered from constant fatigue, had no
strength', 'could not get married…', 'could not eat favourite
food'.
4. How long you have been using the products. E.g., 'two
months', '3 years and 4 months', etc.
5. Describe sincerely your emotions about what happened. E.g.,
'what happened profoundly shocked me', 'it changed my life
completely', 'and a miracle happened!', 'I still don’t believe
it happened to me!'
6. Results as the problems were being solved. E.g., 'On the 5th
day…', 'by the end of the 2nd week Review your story every now
and again to ensure it truly says what you want to express. Be
willing to make adjustments.
Make your story lively and sincere, find the appropriate or
necessary words.
Attention: Put your story to paper. Don’t be afraid of numerous
drafts! Read the final version 100 times! Practise it out loud
so it becomes second nature to you. While telling your story,
remember and visualize how it was. Remember: people will buy
your product if they are impressed by your story or your
relatives’/ customers stories
NB Use pictures, especially when you are new and still a little
unsure. Pictures are worth a thousand words.
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